In Bloom: Collaborating on a Stunning Fashion Shoot with HONCW

We are thrilled to share a recent collaboration with Heart of NC Weddings, where our team had the incredible opportunity to design floral installations for a featured fashion shoot. The concept was warm earth tones with vibrant accents, marrying modern design sensibilities with natural elegance.

From the very beginning, the goal was to create arrangements that felt alive, artistic, and fresh, complementing the editorial’s fashion-forward styling while adding layers of depth and texture. We focused on rich, earthy shades—burnt oranges, deep terracottas, golden yellows, and muted greens—interspersed with pops of vibrant florals to ensure each piece captured attention without overwhelming the modern aesthetic.

What made this project especially exciting was the creative collaboration with the magazine’s editorial team and stylists. We worked closely to understand their vision, selecting flowers and arrangements that would translate beautifully on camera while maintaining a natural, effortless feel. Every centerpiece, bouquet, and accent piece was curated to tell a story, seamlessly bridging the worlds of fashion and floral artistry.

The final shoot brought together the best of both worlds: sophisticated design with approachable beauty, resulting in images that are both editorially striking and emotionally resonant. For us, projects like this are a reminder that flowers aren’t just decoration—they’re an integral part of storytelling, capable of elevating fashion, space, and experience alike.

We are incredibly grateful to HONCW for trusting us to bring this vision to life and for the opportunity to showcase our modern, artful approach to floral design. Collaborations like this inspire us to push creative boundaries and continue exploring how flowers can transform both moments and spaces.